Etaily
Founder
Alexander Friedhoff
Sector
E-commerce
Region
Philippines
Fund
SMBC ARF
A brief look at
The Etaily Journey
"Etaily is a digital-native retail platform redefining the future of commerce from the Philippines to Southeast Asia. It empowers brands to operate seamlessly across both online and offline retail channels, enables global brands to enter the region; and helps local and emerging brands to scale across multiple markets. Etaily provides an end-to-end ecosystem of solutions, including marketplace operations, direct-to-consumer strategies, social commerce, livestreaming, short-form video production, affiliate marketing, fulfillment, and advanced analytics. At the core of its operations is Etaily’s proprietary commerce engine, a technology and data platform that integrates retail operations, performance insights, and omnichannel readiness to consistent brand growth and deliver elevated consumer experiences across the region"
"For the last five years, we’ve focused on building etaily into a commerce powerhouse for global brands in Southeast Asia. Now it is time to double down on the latest developments in Social Commerce and Livestreaming. With our massive focus on fully controlled livestream studios we will be able to offer asset-light operations, and now strengthened partnerships and investors, we are positioned to lead the next wave of online-first, offline-to-follow retail in our regional cluster."
Alexander Friedhoff
Founder
